Nissan continues to see growth in key markets, in Japan and the U.S.

A gray Nissan Leaf NISMO driving on the right side of a curved road in the city.

 

YOKOHAMA, Japan ‐ Nissan Motor Co., Ltd. today, announced production, sales, and export figures for July 2026.

Sales in key markets continue to grow, in Japan sales increased by 3.6%, where customer interest in recently launched Kicks and Elgrand is helping regain sales momentum. In the U.S., sales increased by 2.3%, where focus on the localization strategy and products such as the Nissan Rogue continued to contribute. In China, overall market environment remains challenging, but Nissan is steadily advancing its transition toward New Energy Vehicles (NEVs) expanding its portfolio with models such as the new NX8. Through these efforts, Nissan remains focused on improving competitiveness and creating a stronger foundation for future growth.

Overall, global sales volume for July was 219,495 units, down 16.5% year-on-year, while global production volume was 188,130 units, down 15.5% year-on-year. Additionally, the number of units exported from Japan was 31,222, an increase of 6.5% year-on-year.

 

1. Production

  July 2026
(vehicles)
Year-on-year
change (%)
April-July  2026
(vehicles)
Year-on-year
change (%)
April-July  2025
(vehicles)
    Passenger vehicles 49,693 +7.8 174,977 +5.1 166,414
Commercial vehicles 5,408 +2.0 18,358 -3.0 18,930
Production in Japan 55,101 +7.2 193,335 +4.3 185,344
  US 38,622 +34.2 189,815 +36.2 139,415
Mexico 38,496 -18.9 167,717 -23.0 217,790
UK 22,104 -6.1 76,688 -8.2 83,523
China 16,057 -66.9 122,240 -38.7 199,308
Others 17,750 *-22.4 73,398 *-24.7 108,545
Production outside Japan 133,029 *-22.3 629,858 *-14.6 748,581
Global production 188,130 *-15.5 823,193 *-10.8 933,925

Notes:
1) “Others” represents the combined total of production in markets including Taiwan, Thailand, South Africa, Brazil, India, Egypt, and Argentina (excluding complete knocked-down production).
2) *Following the sale of shares in Renault Nissan Automotive India Pvt. Ltd. (RNAIPL), the figures for India now include only Nissan-produced models.
Year-on-year comparisons are made against volumes excluding Renault production.

 

  • Global production in July declined 15.5% from a year earlier.
  • Production in Japan surpassed year-earlier results by 7.2%.
  • Production outside Japan declined 22.3% from a year earlier.

 

2. Sales

  July 2026
(vehicles)
Year-on-year
change (%)
April-July  2026
(vehicles)
Year-on-year
change (%)
April-July  2025
(vehicles)
      Passenger vehicles 19,233 +9.7 59,708 +0.1 59,622
Commercial vehicles 2,703 -17.9 10,832 -20.7 13,660
Japan (registration) 21,936 +5.4 70,540 -3.7 73,282
Japan (minivehicles) 13,936 +0.9 53,562 +10.5 48,465
Japan (incl. minivehicles) 35,872 +3.6 124,102 +1.9 121,747
    US 75,926 +2.3 318,667 +7.8 295,642
Canada 6,741 -31.6 31,714 -20.3 39,781
Mexico 23,561 -0.8 83,810 -3.5 86,878
North America 106,315 -1.5 434,564 +2.8 422,800
Europe 21,472 -6.0 85,206 -12.6 97,481
China 23,677 -58.7 131,101 -39.2 215,495
Others 32,159 -19.6 123,395 -17.3 149,250
Sales outside Japan 183,623 -19.5 774,266 -12.5 885,026
Global sales 219,495 -16.5 898,368 -10.8 1,006,773

Note:
1) Japan sales are categorized as passenger vehicles and commercial vehicles based on chassis.

 

  • Global sales in July declined 16.5% from a year earlier.
  • Sales including Minivehicles in Japan surpassed year-earlier results by 3.6%.

・Sales of registered vehicles in Japan surpassed year-earlier results by 5.4%.

・Minivehicle sales in Japan surpassed year-earlier results by 0.9%.

  • Sales outside Japan declined 19.5% from a year earlier.

 

3. Exports from Japan

  July 2026
(vehicles)
Year-on-year
change (%)
April-July  2026
(vehicles)
Year-on-year
change (%)
April-July  2025
(vehicles)
  North America 17,421 +20.8 58,957 +29.7 45,473
Europe 1,100 -71.7 5,755 -57.4 13,505
Others 12,701 +15.3 46,150 +3.1 44,747
Total exports from Japan 31,222 +6.5 110,862 +6.9 103,725

Notes:
1) Exports are the total of complete built-up and complete knocked-down vehicles (based on data from JAMA).
2) Export regions are based on JAMA geographic divisions. (Mexico is included in “Others.”)

 

  • Exports from Japan in July surpassed year-earlier results by 6.5%.

 

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